13 recommendation examples Updated May 2026

LinkedIn Recommendation Examples for a Direct Report in Marketing

You've managed a sharp marketer on your team. Now they need a LinkedIn recommendation that boosts their profile. I get it. As an HR Business Partner with 14 years helping folks like you, I know these words matter. They open doors. This guide gives you 13 examples across 5 categories tailored for direct reports in marketing. Plus frameworks, dos and don'ts, and more. Let's make yours count.
By reangle.it Editorial Team Written by HR professionals and career coaches
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Write Your Recommendation in 60 Seconds

Enter a few details about the person you're recommending and get ready-to-use text in three lengths.

1

Campaign Results

Marketing thrives on outcomes. These examples spotlight direct impacts from your report's work.

01 28 words Mid-level email marketer
Sarah led our Q3 email campaign from scratch. She boosted open rates 42% and conversions 28%. Her data-driven tweaks made all the difference.
boosted open rates 42% data-driven tweaks
Why this works
Quantifies success clearly. Shows ownership.
02 24 words Social media specialist
Under Alex's direction, our social media push hit 500K impressions. He optimized ad spend to cut costs by 22% while doubling leads.
500K impressions cut costs by 22%
Why this works
Balances reach and efficiency.
03 18 words PPC analyst
Jamie revamped our PPC strategy. Click-through rates jumped 55%, and we saved $15K monthly on bids.
jumped 55% saved $15K
Why this works
Short, metric-heavy punch.
2

Creative Innovation

Creativity sets marketers apart. Highlight fresh ideas here.

01 22 words Content creator
Taylor dreamed up our viral video series. It garnered 2M views and sparked 15% brand lift. Her bold concepts always deliver.
viral video series 2M views
Why this works
Ties creativity to results.
02 20 words Brand designer
As my direct report, Riley reimagined our branding guidelines. The new visuals increased engagement 60% across channels.
reimagined our branding increased engagement 60%
Why this works
Shows evolution and impact.
03 17 words Junior marketer
Pat developed A/B test ideas that refined our landing pages. Bounce rates dropped 40%. Pure ingenuity.
A/B test ideas bounce rates dropped 40%
Why this works
Simple, effective.
3

Team Collaboration

Marketing needs teamwork. Praise how they fit in and lift others.

01 15 words Demand gen specialist
Morgan collaborated seamlessly with sales. Her lead nurturing flows generated 30% more qualified prospects.
collaborated seamlessly 30% more qualified
Why this works
Cross-team focus.
02 16 words Project coordinator
Drew bridged design and copy teams. Campaigns launched on time, every time, with top creative quality.
Why this works
Emphasizes reliability.
4

Leadership Growth

Even direct reports lead. Note their development and influence.

01 20 words SEO lead
From day one, Casey took ownership of SEO audits. She grew organic traffic 75% and mentored two juniors.
took ownership mentored two juniors
Why this works
Shows progression.
02 22 words Content marketer
I watched Kim evolve into a strategist. She pitched ideas that reshaped our content calendar, upping retention 25%.
evolve into a strategist upping retention 25%
Why this works
Highlights growth.
03 14 words Influencer manager
Under my guidance, Jordan scaled influencer partnerships. Deals doubled, ROI hit 4x.
scaled influencer partnerships ROI hit 4x
Why this works
Concise growth story.
5

Strategic Thinking

Big picture wins matter. These nod to vision and execution.

01 18 words Market analyst
Lee spotted market gaps early. Her competitor analysis fueled a pivot that captured 12% more share.
spotted market gaps captured 12% more share
Why this works
Strategic depth.
02 16 words Product marketer
As direct report, Fran aligned marketing with product launches. Time-to-market shortened by 3 weeks.
aligned marketing shortened by 3 weeks
Why this works
Business alignment.

Tips for Recommending A Direct Report In Marketing

1
Keep it specific
Skip vague praise. Name campaigns, metrics, tools they used. Readers spot fluff fast.
2
Use numbers
Say 'grew email open rates by 35%' not 'improved engagement.' Facts stick.
3
Match their level
For juniors, focus on learning and hustle. Seniors get strategy wins.
4
Add personality
Mention how they handle deadlines or collaborate. People hire humans.
5
Try reangle.it
Paste your draft into reangle.it. It suggests fresh phrasings that sound natural and punchy.
6
Read aloud
Does it flow? Fix awkward spots before posting.
7
Get permission
Chat with them first. Builds trust.

Helpful Resources

LinkedIn Help: Recommendations
Official guide on requesting and giving LinkedIn recommendations.

Frequently Asked Questions

How long should a LinkedIn recommendation be?
Aim for 3-5 sentences. Short ones get read. Long ones get skimmed.
Can I write one without metrics?
Better with them. No numbers? Highlight process or impact qualitatively.
What if I'm not their manager anymore?
Still fine. Note the timeframe and role clearly.
Should I ask for one in return?
Optional. Keep it genuine either way.
How to handle weaknesses?
Don't. Focus on strengths only.

More Recommendation Examples

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for a Marketing Manager
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for an HR Manager
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